Alps2Alps//Lead Product DesignerSep ’25 – Jun ’26

Established the design function from scratch – hired the team, built processes, and led product redesigns: website, booking funnel, driver app, client app, and design system. Shipped a new website for the US market.

Data-Driven Lab//Lead Product DesignerJan ’25 – Sep ’25

Designed CopyTrading from scratch – a standalone product, web and mobile. Redesigned the trading AI Assistant, driving measurable retention uplift. Defined and shipped Custom Alerts for mobile – used by 15% of active users within three months.

Data-Driven Lab//Sr. Product Designer & PO2023 – Jan ’25

Joined as a designer, grew into running the product – team of 12, Indonesian market. Reworked the core web flows, built the design system, and launched the mobile app – driving double-digit growth in active users and trade volume.

MegaFon//Senior Product Designer2022 – 2023

Led the redesign of the app's main screen across multiple product teams – DAU ×2, revenue +30%. Launched Mega Family, shared family plans.

MTS Bank//Product Designer2021 – 2022

Designed the Private Banking section from scratch – 20+ pages, CR ×2. Led a large-scale refinement of the web component library, cutting task time by a third.